FS1, 2023
Racing sponsorship proposal for
Jesse Love
The youngest NASCAR Champion in history
The youngest NASCAR Champion in history
At only 16 years old, with his 2020 Arca Menards Series West victory, Mexican-American Jesse Love Jr. became the youngest champion in NASCAR history. In 2021, he won his 2nd consecutive ARCA Menards Series West Championship, joining the very elite few of back-to-back champions. Now 18 years old, Jesse drives for Venturini Motorsports (#20) in NASCAR’s ARCA Menards Series, and will continue with Toyota’s Racing Driver Development Program. Jesse’s sponsors include Napa Auto Parts, C4 Energy Drink, CRESCENT Tools, JBL and Mobil 1.
Jesse has been featured numerous times in news broadcasts, articles and magazines. Here are just a handful.
NBC Bay Area News, 2020 (click to view)
Climate Magazine, 2021 (click to view)
Napa Online, 2021 (click to view)
Racing America, 2023 (click to view)
The Anniston Star, 2023 (click to view)
The Front Stretch, 2023 (click to view)
Speed Sport, 2023 (click to view)
FS1, 2023
FS1, 2023
San Francisco Bay Area KTVU Fox News, 2021
San Francisco KRON 4 News, 2021
Phoenix, AZ Sports 360, 2020
2/18: Daytona Int'l Speedway
3/10: Phoenix Int'l Speedway
4/22: Talladega Speedway
5/6: Kansas Speedway
5/26: Charlotte Motor Speedway
6/17: Berlin Speedway
6/24: Elko Speedway
7/7: Mid-Ohio Sports Car Course
7/15: Iowa Speedway
8/4: Michigan Int'l Speedway
8/11: Lucas Oil Raceway Park
8/18: Watkins Glen International
8/27: Milwaukee Mile
9/3: DuQuoin State Fairgrounds
9/14: Bristol Motor Speedway
9/30: Salem Speedway
10/7: Toledo Speedway
3/19: South Alabama Speedway
4/1: Crisp Motorsports Park
4/15: Montgomery Motor Speedway
5/25: Hickory Motor Speedway
6/3: Salem Speedway
7/1: Nashville Fairgrounds
8/12: Lucas Oil Raceway
9/16: Toledo Speedway
9/23: Five Flags Speedway
11/12: New Smyrna Speedway
6/3: World Wide Technology Raceway
9/8: Kansas Speedway
11/3: Phoenix Speedway
3/15: Millbridge Speedway
4/19: Millbridge Speedway
5/23: Millbridge Speedway
5/24: Millbridge Speedway
6/28: Millbridge Speedway
7/26: Millbridge Speedway
8/16: Millbridge Speedway
8/23: Millbridge Speedway
9/27: Millbridge Speedway
10/4: Millbridge Speedway
10/30: Millbridge Speedway
10/31: Millbridge Speedway
6/4: Tri-State Speedway
6/5: Circle City Raceway
6/7: Gas City I-69 Speedway
6/8: Lincoln Park Speedway
6/9: Bloomington Speedway
6/10: Lawrenceburg Speedway
6/11: Kokomo Speedway
6/12: Solomon Valley Raceway
11/14: Bakersfield Speedway
11/16: Placerville Speedway
11/18: Placerville Speedway
11/21: Merced Speedway
11/22: Merced Speedway
11/24: Ventura Speedway
11/25: Ventura Speedway
NASCAR delivers more 18 - 49 viewers than the NBA, NHL, MLS and MLB.
On average, a typical NASCAR event averages 3.3 million total viewers with 1.1 million female viewers and 761,000 live television viewers in the 18-49 age demographic
53% of fans are 18 - 44 years old.
32% of fans are 45 -64 years old.
15% of fans are 65+ years old.
63% are male, 37% are female.
2 out of 5 NASCAR fans have children under the age of 18.
42% of NASCAR fans participate in outdoor activities.
$86,000 is the average household income of NASCAR fans.
Largest markets of fans are in Los Angeles, New York, Atlanta, Dallas, and Chicago.
The leading occupation industries of NASCAR fans are: Business Services, Transportation, Construction, Healthcare, and Technology.
NASCAR ranks #1 among the major sports in sponsor loyalty
Higher than the NFL, NHL, MLB and NBA combined
NASCAR is...
-#1 sport on TV from February to September
-#2 audience tuned in (behind only the NFL)
-#3 sport in time spent viewing
-#1 sport in ad recall and likeability
The NASCAR audience is the most likely in sports to:
-Buy a sponsor brand: 46%
-Recommend a sponsor brand: 44%
-Switch to a sponsor brand: 41%
NASCAR fans are...
More likely to consider purchasing a product if it is a NASCAR sponsored brand.
Your company, your car, your driver
TITLE SPONSOR - $45,000
ASSOCIATE SPONSOR - $25,000
SOCIAL MEDIA PACKAGE - $15,000
Your company, your car, your driver
TITLE SPONSOR - $45,000
ASSOCIATE SPONSOR - $25,000
SOCIAL MEDIA PACKAGE - $15,000
Separate from the aforementioned sponsorship levels, Jesse Love Racing offers several corporate culture and client engagement opportunities at a race track of your choosing. While these events can be customized to your size and needs, they generally include a pit walk, a meet and greet autograph session with Jesse and his team, a sky viewing box with food and drinks, and if desired, a promotional company tent.
Whether your guests are employees, franchise owners, clients or future clients, Jesse Love Racing can help create an exciting and memorable event. Please contact us for more information.
